More SEO Mistakes to Avoid

Don’t hide all content in images

This practice has gone largely by the wayside, but it’s still performed by some. You should never make your copy and navigation images, as search engines won’t be able to read it, thereby hindering your SEO efforts.

Don’t automate

There are many software programs out there that will automate directory submissions, forum posts, blog posts, etc. to generate backlinks. You should never use these as you’ll end up with the same titles and descriptions posted everywhere, and this will make the search engines frown on your sites.

Don’t focus on the wrong keywords

You’re a baker in Upper Darby, Pa., but business has been a little slow. So, you decide to invest in a quality website and SEO services. You might be asked what keywords you want to rank high on. You say, “Baker.”

If only it worked like that. It takes good search engine marketing to rank high on any keyword, let alone high-competition ones. Maybe you’ll want to focus on long-tail keywords, like “baker upper darby.” This will generate traffic, while setting you up to compete in time with the big boys.

Is your SEO not getting you traffic? It might need reworked. 21 thirteen design is a Philadelphia SEO and web design firm. Visit us today at www.21thirteen.com.